Sales Reports
Understand your revenue, track trends, and identify growth opportunities.
Available Sales Reports
Sales Summary
Overview of total sales:
- Total revenue
- Number of invoices
- Average invoice value
- Comparison to previous period
Sales by Period
Break down sales over time:
- Daily, weekly, monthly, yearly
- Trend lines
- Seasonality patterns
Sales by Customer
See who your best customers are:
- Revenue per customer
- Number of invoices
- Payment reliability
Sales by Product/Service
Know what sells best:
- Revenue per item
- Quantity sold
- Top performers
Invoice Aging
Track payment timing:
- Current (not yet due)
- 1-30 days overdue
- 31-60 days overdue
- 60+ days overdue
Running a Sales Report
1. Go to Reports
Click Reports in the left menu.
2. Select Sales Report
Choose the specific report you want.
3. Set Filters
- Date range - Period to analyze
- Customer - Specific customer or all
- Status - Paid, unpaid, all
4. Generate
Click Generate or Run Report.
5. View Results
See the data in tables and charts.
Understanding Your Data
Key Metrics
| Metric | What It Tells You |
|---|---|
| Total Revenue | How much you've invoiced |
| Collected | How much you've actually received |
| Outstanding | What's still owed to you |
| Average Order | Typical invoice size |
| Growth Rate | How you're trending |
Reading Trends
- Upward trend - Business is growing
- Flat line - Stable but not growing
- Downward trend - Needs attention
Taking Action
Based on your reports:
High-performing products → Promote more Underperforming items → Review pricing or discontinue Top customers → Nurture relationships Overdue invoices → Follow up immediately
Exporting
- Generate the report
- Click Export
- Choose format (PDF, CSV, Excel)
- Download
Tips
- Review sales reports weekly or monthly
- Compare to same period last year
- Watch for seasonal patterns
- Set revenue goals and track against them